THE MAGIC BUS ARRIVES!
On very special occasions like, for instance, a visit from the Breedlove Tour Bus, Cream City likes to roll out the red carpet, (or in this case, the black parking lot) and welcome their guests. Aboard the magic Breedlove Bus, an amazing array of Breedlove guitars, many of them we hadn't seen before and a lot that would be of special interest to our customers. The man behind the wheel is Colin Besancon, who lives in Bend, Oregon where Breedlove is based, when he's not pushing this big rig down the road. He knows his stuff and is out spreading the word until sometime close to Thanksgiving. He showed us and the customers some very nice guitars. Let's look at some pictures. First the bus:

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Even a rainy October day can't take the shine off of a tricked-out, hydraulically expandable bus-of-love like this! If you see it rolling your way, give it a wave, it is chock full of goodies and has a way of getting around. Colin says he'll be going all the way out to Bangor, Maine before he heads home. Inside the bus, Cream City staff and customers were shown some very exotic guitars, one with a highly figured back and sides made of a wood called (forgive me if I get this wrong) "ziricote." Another from Australian blackwood. Breedlove prides itself on the quality of materials and craftsmanship. They have their contemporary models and the more traditional designs, which they do beautifully. Here are two likely suspects, Brian Douglas, of Cream City Music on the left, and Colin, happily picking away. Brian is playing a Master Class C-20 Custom... thus the smile.

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The bus had visitors from the public,too. One, who is known as "Basic" Joe Holland, is a performer and also manages Milwaukee's legendary Coffee House on 19th and Wisconsin. He is the proud owner of Studio J-350 CR12.(That's Cedar/Rosewood, folks) He bought it at Cream City and says he is "more than happy, he's elated" with the guitar and will definitely be back when he buys his next one. Unfortunately, the photogenic Joe H. moved when we snapped his mugshot and that blur, which didn't do him justice, can't be put up here in our gallery. John Briley, a local musician and electrician, test drove a nice Jumbo, the studio J350 CR. He also held quite still when we snapped, thus you can feast your eyes on him and that magnificent axe. Here's Johnny....

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Joe Gallenberger, owner of Cream City Music, (along with his wife Jessi) tried out the Quartz FF Mando
and liked it a lot. Really, what's not to like about any Breedlove? They put a lot of love into each instrument. In fact, Colin spent 5 years building them and was tapped for bus duty when the bosses noticed how much he loved explaining the painstaking process of creating a Breedlove. Eloquent Colin and Joe had time to sit for this informal portrait, Joe is holding the aforementioned beauty, with classic lines reminiscent of the F-styles from early last century. Smile boys!

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Breedlove has been building electric guitars for some time now,with the Mark I, Mark II and Mark IV, (No explanation for the mysteriously missing Mark III, we figure it exists on the 13th floor of Breedlove Building!)  All custom shop models have chambered bodies and necks and electronics to die for. You, the customer call the shots, in essence building your own dream guitar.  You choose everything - the color, the pickups, and should you want it, an f-hole or a Roland-ready synth pickup. John Majdalani (below) in the master bedroom, gazes across a amazing array of nice electrics, with a couple mandos thrown in for good measure. This would be a hard bus to sleep on, the temptation to play music would have to be overwhelming!

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One more for the road, here's Johnny, (again!) cradling a very sweet, Mark I Pacific. Every guitar we picked up and played was a dream
- Thank you Colin and Breedlove for making a gloomy Friday in October a little more tolerable. Stop in anytime and experience what we did, an amazing playing experience with a great looking, well crafted guitar - Breedlove is here to stay and word is definitely getting out.

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More Breedlove! This soon to be classic, from earlier last year, a gripping account of two young men searching for the holy guitar-grail in a land even further west than Iowa!

GO WEST YOUNG MEN!
Brian and Andrew travel from Cream City to wilds of Oregon to learn how Breedlove Guitars are lovingly crafted.

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Kim Breedlove, Brian Douglas and Andrew Feller at the Breedlove factory.

Sometimes you need to hear both sides of the story. When Brian and Andrew traveled west to hang with Kim and explore the factory in it's beautiful Oregon setting, they came back so inspired we have two tales to read, so read on!

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Brian plays the orbital sander.

Brian's Tale

Deep in the heart of central Oregon, just on the edge of the wild wilderness is the home of a unique and passionate group of individuals committed to creating some of the world’s finest and most unique stringed acoustic instruments. That place is the Breedlove Guitar Company. Nestled on the very edge of Oregon’s eastern foothills, Breedlove is a custom guitar maker in every sense of the word. From the personal selection of the highest quality tone woods, down to the meticulous attention to detail in the inlay, fretwork and finish luster, they bring a sense of care and intimacy that is lost by many of today’s modern acoustic instrument makers. It is these qualities that make Cream City Music proud to be Southeastern Wisconsin’s premier full-line Breedlove dealer.

 

In early October, Cream City staffers Brian Douglas and Andy Feller had the opportunity to travel to the home of Breedlove Guitars to experience their passion and excitement for building acoustic instruments firsthand. The trip was unique to many similar manufacturer tours in that Breedlove connects with the musical experience on every level in a way that few other manufacturers do. The staff is made up of a wide array of characters, many of them young, incredibly skilled and intensely driven to create the finest acoustic guitars in the industry. This became evidenced in the meticulous attention to detail that was present at every stage in the production process. Brian described it best when he said that “Every single one of their craftsmen is absolutely in love with their work. There was a tangible energy in the air from the moment we arrived to the sounding of the end of the work day. The amount of pride they take in their company in their work is amazing.”

 

The fruits of this journey are now on their way to Cream City Music. Brian and Andy chose a wide variety of hand-built custom acoustics in various body shapes and built with exquisitely figured tone wood combinations that not only stimulate the eyes but capture the ear and imagination. These instruments are conduits of creative expression in the truest sense. In addition to the customs on the way, they also hand-picked more beautiful pieces of raw wood that will be crafted into new instruments and be on the way as early as January ’09. In addition to Breedlove’s customs, Cream City Music is also stocking their new Atlas series of guitars that capture all of the Breedlove sound and vibe at a price that anyone can afford. Be sure to stop in our store and check out our incredible selection of instruments and let Brian and Andy show you what makes Breedlove such a special ‘breed’ of instrument.


http://www.warpdrivemusic.com/images/johns/Breedlove.Drying.jpgAndrew, fingers still intact, threatend to put his fingerprint on a guitar in the drying room.

Andrew's Tale
What is the difference between a good guitar and a great guitar?  If you ask the folks at Breedlove Guitars they will put it very simple, passion.  On Sunday Oct. 5 Creamy City Music’s own Brian Douglas and Andrew Feller were given the chance to go and see first hand what makes these guitars so amazing. 
    Breedlove is located in the beautiful town of Bend, OR.  The guys arrived in the late after noon and after a quick trip to the hotel met at our rep Sam’s house for dinner with Kim Breedlove, the man behind the company.  Kim shared his insight and passion for his guitars.  The goal of the company is to create a guitar that will sing like and angel forever.  After dinner the party moved to the living room where they had set up an array of some of the most magnificent instruments our boys have ever seen.  In fact Brian immediately fell in love with the C25 Focus Special Edition, a guitar that we should be seeing in the store soon.
    The next morning Brian and Andrew headed straight to the shop.  Every Monday the crew starts with an all hands meeting to discuss the goals for the week ahead.  During this meeting the crew interacted more like a family then a team.  This showed our guys how much they really care about delivering the best possible guitars to each customer.  Once the meeting adjourned the guys met Jason Bowermen.  He is one of the master luthiers and is head of design under Kim.  Jason gave a full tour of the place, explaining step by step what goes into each guitar.
    There are four design elements that sum up every guitar that carries the Breedlove name.  They are: eye, ear, hand, and heart.  The eye is basically the look of the guitar.  They don’t just want to build a guitar; they want to build a beautiful instrument.  The ear is how it sounds.  Does the guitar sing like an angel?  The hand element relates to the comfort and feel of the guitar while playing.  This combines the first two elements to make everything work together in harmony.  The functionality of a guitar is very important because if it is beautiful, sings like an angel, but you do feel good playing it then why would you.  Lastly there is heart.  Breedlove loves everything they do.  Their passion for their instruments can be seen and they make sure that every Breedlove is something they are proud of.
    In Breedlove’s American shop every top of every guitar is hand shaped according to each individual piece of wood.  The design concept is to have a longer and thinner top on the bass side to create an overall balanced sound.  Breedlove also use a JLD bridge truss system that ensures stability of the top wood, but also allows it to be thin enough to resonate to its full potential. 
    Another unique thing about Breedlove is their use of Myrtle wood.  This is a native tone wood to Oregon; in fact it is one of the very few places it grows.  The sound of every guitar that Brian and Andrew were strumming away on with this wood had the power of Rosewood but the clarity of Maple.  It would be perfect for anyone looking for a full balanced sound with a ton of projection.
    Our boys sure had a lot of fun and learned so much for a very dedicated group of people.  The folks at Breedlove shared their passion for creating some of the most beautiful, in sound and aesthetic, instruments available today.  So be sure to stop in our showroom and check out some of these works of art.

And Even More Award Winning photos!

http://www.warpdrivemusic.com/images/johns/Breedlove.Orogon.jpgOregon, no mistaking it for the flatlands of Wisconsin!

The image “http://www.warpdrivemusic.com/images/johns/Breedlove.Bandsaw.jpg” cannot be displayed, because it contains errors.Cutting out a back

http://www.warpdrivemusic.com/images/johns/Breedlove.Clamps.jpgClamping the sides.

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Looks like it turned out!

http://www.warpdrivemusic.com/images/johns/Breedlove.C&C.jpg  C&C machine, more commonly known as a robot, carving a neck. Real
humans put on the finishing touches.

http://www.warpdrivemusic.com/images/johns/Breedlove.Body.jpgLooking real good, about halway there.

http://www.warpdrivemusic.com/images/johns/Breedlove.Andrewhammers.jpgAndrew tries his hand at hammering in a fret.

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Brian traces a back for a custom made model for Cream City Music.

http://www.warpdrivemusic.com/images/johns/Breedlove.Back.jpgGreat looking piece of wood, nice tracing Brian!

http://www.warpdrivemusic.com/images/johns/Breedlove.Arial2.jpg          A place for everything, everything in its place. Aren't you glad they're organized?

http://www.warpdrivemusic.com/images/johns/Breedlove.Waterfall4.jpgWhen in Oregon, make sure you see at least one waterfall!

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Our triumphant reporters pose for the Oregon papparazzi.